Marketing futurist Mark Schaefer opened Beyond the Beige with a call for bold, human-centred creativity in an automated world. He explored why the brands that dare to be authentic, emotional and connected will define the next era of marketing and how AI can amplify, not replace, what makes us human.
Fireside chat | Mark Schaefer, Futurist, Bestselling author Marketing Rebellion & Audacious: How Humans Win in an AI Marketing World
